Megan Wilroy, Principal Consultant

Megan Wilroy has over ten years of experience helping both large and midsize firms grow their revenue, develop deeper client loyalty, and create market interest in their services. Before joining Akina, Megan served as a senior business development and marketing leader responsible for developing firm-wide, practice and industry specific business development and marketing strategy and cross-selling initiatives at both an AM Law 50 firm and a midsize boutique. In addition, she taught attorneys how to create, build and turn authentic relationships into business, created and implemented a client feedback program and developed integrated marketing campaigns to bolster pipelines and client awareness.

Megan has served various leadership roles within the Midwest Chapter of the Legal Marketing Association (LMA) including as 2009 President. She graduated from Purdue University and was blessed to have gained not only an improved understanding of the world but also improved flexibility and understanding of multiple perspectives while sailing around the world in a study abroad program.

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WHY I LOVE WHAT I DO

Megan has served various leadership roles within the Midwest Chapter of the Legal Marketing Association (LMA) including as 2009 President. She graduated from Purdue University and was blessed to have gained not only an improved understanding of the world but also improved flexibility and understanding of multiple perspectives while sailing around the world in a study abroad program.

HOW I CAME TO AKINA

I fell in love with Akina’s culture and methodology years ago while at my first law firm as they not only produced measureable results for my firm, they mentored and helped me stay afloat while I learned the wonderful and daunting world of legal marketing. Twelve years later, after the birth of my second child, I came onboard with them part-time and have been evolving and loving every moment ever since.

FUN FACT

In college, I sailed for seven days with Desmond Tutu and Philip Leakey as part of a 100-day journey around the world. Throughout the 100 days, we visited their respective countries of South Africa and Kenya and also went to Cuba, Brazil, India, Malaysia, Vietnam, China and Japan.

FREE TIME

I love being outside, even if it’s cold and snowy. Put a large body of water in front of me and I am really in heaven. I love running and going on “adventures” with my husband, five year old daughter and three year old son.