Brianna Leung, Principal Consultant
Brianna Leung draws from nearly two decades of experience working with and for professional services firms to help business leaders reach new levels of success leveraging marketing and business development strategy. An engaging presenter, facilitator, and trainer, Brianna’s strength is in helping professionals solve their business challenges by gaining a better understanding of the human factor. She believes that by putting your clients’ human and business needs at the center of your business development efforts, successful partnerships will naturally happen.
Her areas of expertise are in marketing strategy, business development, relationship-building, customer perception, and value creation. Once an in-house trainer, Brianna learned early in her career how to make unfamiliar subject matter entertaining, relatable, easily digestible, and useful for busy lawyers.
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Prior to joining GrowthPlay, Brianna was Director of Strategic Marketing and Consulting Services at a legal technology training firm, leading the company’s strategic marketing efforts while also consulting with law firms on how to successfully manage the people side of internal change. Brianna has held multiple national sales positions in technology, training and marketing services for law firms.
Recipient of the International Legal Technology Association’s (ILTA’s) Consultant of the Year award and a two-time finalist for ILTA’s Thought Leader of the Year award, Brianna is a popular presenter and author. She is a Prosci-certified change management practitioner and graduated with honors from the Thunderbird School of Global Management, receiving her MBA in global strategy and business intelligence. Brianna is a mentor to college seniors and volunteers as a national officer of the Zeta Tau Alpha Fraternity for women.
WHY I LOVE WHAT I DO
I love helping people be confident and strategic in their business development thought processes and actions. There’s nothing like coaching a group through their “Aha!” moments and “I thought so” moments, and then seeing the success of their learnings in action.
MY PROFESSIONAL BACKGROUND
I have a lot of empathy having been a consultant who, reluctantly at first, had to learn how to sell my own expertise and services and eventually those of others. I understand how uncomfortable it can be until you learn that the very best person to build your business and establish meaningful, mutually beneficial relationships is you.
WORDS TO LIVE/WORK BY
Don’t spin your wheels trying to solve the problem until you know what the problem is and that it actually exists.